Greetings Rainmakers! Our whole team has been hard at work on platform updates. We recently rolled out Rainmaker Platform Andromeda Version 3.3.1, a maintenance update which lays the groundwork for bigger upcoming versions. If you want to know more, you can check the 3.3.1 changelog — and if you’re not using Rainmaker Platform yet, now’s a great Continue Reading...
Your World in Data
The leaves are starting to turn in Texas — and that’s a sign that Q4 is here too. We’re focused on platform updates, wrapping up client projects, and building marketing campaigns for some of you before 2022 ends. It’s a good time of year to take stock of where you’re at and figure out what you need to be ready for 2023. Let us know if we can help Continue Reading...
Write for People, Not Search Engines
Greetings Rainmakers! It’s a busy time at Rainmaker Digital; we just released 3.3.0.3, an incremental update to the Andromeda platform. It addresses some customer issues with RainMail and forms, and it sets the stage for the upcoming version release of 3.3.1. Stay tuned for details — we’ll keep you posted on timing and what’s coming in the next Continue Reading...
Throw Away Your CTA
We’re almost two-thirds of the way through the year already, if you can believe it. 2022 has already seen some big changes in content marketing, with more likely to come. I’ve been in the marketing industry since the ‘90s, so I’ve seen a lot of the biggest changes firsthand, and I can tell you this year is shaping up to be a pivotal one. This Continue Reading...
Yesterday’s Almanac is Today’s Marketing
Greetings Rainmakers! It’s hot. But fortunately, I’m talking about our business activities and not just the Texas weather. The team has been really busy on a lot of exciting platform developments and client projects. I can’t wait to share details in the upcoming months. This month’s Dispatch includes some great summer reading. We definitely Continue Reading...
You’re Thinking About Sales Backward
Greetings Rainmakers! This June, we’re hard at work both in front of and behind the scenes. We’re building a new version update of Rainmaker Platform right now —it’s on its way soon. If you’re a customer who tuned in for our webinar the other day, you probably noticed that we’re continuing to refine our format based on your input. We also have Continue Reading...
Fundamentals of Funnels
Want to get more conversions? Start using funnels. Marketing funnels are critical if you want to build an audience that engages and converts. A funnel is simply a prospect’s journey through your content from first interaction to conversion. It’s called that because the number of people at each stage tends to diminish, making a funnel Continue Reading...
Own Your Digital Home
Greetings Rainmakers! May has been a great month so far. We’ve had the good fortune to speak at some industry events, new clients have added licenses, and we’ve had the opportunity to help several of you market some great new digital content. Helping customers succeed is the best part of the job. This month’s Dispatch will help you gear up Continue Reading...
Be the Community You Want to Have
Greetings Rainmakers! It is springtime in Texas. The bluebonnets are in bloom, the sun is warm but not blistering and it is perfect patio weather. You may have noticed we’re running webinars now, and if you’re a Rainmaker Platform customer who hasn’t tuned in, you’re missing out. We’re trying to find the best ways to share the information you Continue Reading...
The Business Blog = Content and … Copy Combined
Greetings Rainmakers! It’s been interesting in my neck of the woods recently. I’ve had a bit of work-from-home time because of winter storms rolling through. Nothing crazy, but we don’t see a ton of snow out here in Texas and we’re not very good at it. If the weatherman even mentions “ice,” entire school districts close. Hope you’ve made it Continue Reading...
- « Previous Page
- 1
- …
- 3
- 4
- 5
- 6
- 7
- …
- 9
- Next Page »