Rainmaker Digital Services is a hybrid service and technology agency made up of digital marketing veterans with a remarkable breadth of experience. We practice what we preach and have generated hundreds of millions of dollars in sales, both with our own products and services, as well as for our clients.
History
One half of the Rainmaker equation is the people behind Copyblogger, founded in 2006 by digital marketing pioneer Brian Clark. The first and still largest site devoted to the practice of content marketing, Copyblogger evolved from a one-man blog into an 8-figure technology company without venture capital or advertising. Clark developed his digital marketing tactics and strategies starting in the late 1990s -- creating three successful businesses out of websites, email, and content -- and now trains the Rainmaker Digital team in evolved techniques for the benefit of our clients.
The balance of the equation comes through our team headed by Ed Bardwell (click for full bio), a digital marketing pioneer in his own right. Ed has been serving the digital marketing needs of his clients since the mid-1990s, recognizing early that building an audience via content and permission-based email would become the dominant online conversion engine. Bardwell has been recognized for the innovative use of technology to support the marketing efforts of his agency clients, scoring awards including Agency of the Year from the Social Media Club, Emmys, and Addy Awards.
Our Team
Client Services
Having been a part of the company since inception in 2011, Katy leads our Client Services team.
Katy started her career in the 1990s and brings a wealth of experience in a variety of industries to B2B and B2C clients. She has the ability to partner with each client to provide her strategic leadership, technical chops, and unwavering client commitment to achieve their business goals.
DevOps
Leading the DevOps team and responsible for our Rainmaker Platform technology, Andrés has been a WordPress web developer, designer and sysadmin since 2003.
His experience ranges from site design, plugin and theme development to systems design and management, and he is a recognized leader and sought after speaker in the Latin America WP community.
Digital Solutions
Based in Bloomington, Indiana, Will leads all the team responsible for client projects. His passion is helping people create stunning websites and solutions that exceed their business goals.
Will is an expert on using media for content marketing and hosts a podcast on Rainmaker Platform called The Chicago Audible, the largest fan podcast of the Chicago Bears.
Methodology
The “Rainmaker Way” takes a media-centric and audience-first approach to digital marketing. It’s different from traditional marketing due to the preferences of the internet-empowered prospect, and thereby accomplishes what great marketing is supposed to do. It also presents the opportunity to shift marketing from an expense to a profit center.
To better understand how we get real-world results for our clients, start reading our white paper The Rainmaker Way: Digital Marketing That Gets Results.
Or, contact us for a no-obligation consultation where we’ll review your current digital marketing strategy and offer ideas for improvement.
Technology
Our proprietary in-house technology allows us to build sophisticated websites for clients at a fraction of the usual time and expense. In our view, modern "website development" really begins by interacting with the target audience through a creative and personalized media approach that is aided by technology, but not subservient to it.
We put digital strategy first in order to create content that aligns your objectives with customer success. With that in place, our website, email, automation, and personalization technology allow us to efficiently create complete digital experiences that attract, engage, and convert your ideal prospects, while also retaining existing customers and clients.
Get in Touch
Whether you'd like to see a demonstration of the Rainmaker Platform, have a "no obligation" chat about how we might be able to help grow your business, or ask a general question, we'd love to connect with you.