Greetings Rainmakers! There are a lot of exciting initiatives happening here at Rainmaker Digital Services — and I can't wait to tell you about everything once it goes public. Right now we have some programs in the works to bring you more of the content you need. We want you to be equipped to succeed in the world of content marketing. I've spent Continue Reading...
Say Something: Headlines that Get Your Copy Read
Greetings Rainmakers! Welcome to the new year! The weather here in Texas has been alternately fantastic and brutal; I’m still trying to figure out whether I need to turn on my heat or my A/C. Winter may be here, but it seems undecided whether it wants to stay or not. It’s been a great month for marketing content — I had a really tough time Continue Reading...
The 2021 Content Marketing Benchmark
Greetings Rainmakers! Everyone’s busy at this time of the year, wrapping up Q4 and getting ready for the holiday season. Our final Rainmaker Dispatch of the year includes a couple of pieces looking back at the year we’ve had. The rest of this month’s links look forward to the future. Topics like understanding your older customers Continue Reading...
Cookie Cutting with Creative Intelligence
Greetings Rainmakers! Here in the U.S., Thanksgiving is right around the corner. It’s family time — time to come together, be grateful for everything we’ve been given and think about the last year of growth and opportunities. And I’m personally grateful to have the opportunity to connect with all of you. This Rainmaker Dispatch is full of Continue Reading...
Frictionless Free Trials
Greetings Rainmakers! Fall is in full swing and here at the house we’re enjoying the cooler weather — at least when it decides to show up. I’m enjoying the great weather when I’m able to get out into the outdoors. Hopefully your fall season and fourth quarter are going well too. This month we released Rainmaker Platform version 3.3. We’ve Continue Reading...
The Amazing Invisible Blog
Greetings Rainmakers! I hope September has been going well for you. It has been for me. Fall is here, and as the weather cools off here in Texas we get the return of football too — and a little family rivalry. I’m a Baylor fan but I have kids at Oklahoma State, so my household is split right now. Sic’em Pokes, I guess ... September has been a Continue Reading...
Cornerstone Content that Gets Google’s Attention
Greetings Rainmakers! July was a busy month with the release of our Rainmaker Platform update. August has been just as busy, but we're using our time for something other than updates. We're working on bringing you even better, more topical content and offers that fit your needs. Take a look at this month’s Rainmaker Dispatch. We’ve included Continue Reading...
The Way You Use Data is About to Change
Greetings Rainmakers! Rainmaker Digital’s been busy lately working on a new update to Rainmaker Platform (more on that in next week’s State of the Platform). Don’t worry, though — we still had time to do some reading and publish some of our favorite articles on RainmakerDispatch.com. This month’s Rainmaker Dispatch includes a story on the Continue Reading...
Local Topic Clusters — Why Do They Matter?
Greetings Rainmakers! Summer is here, and in Texas we’re opening up from lockdowns just in time for things to heat up. We’ve been working on our content and want to share some of the articles that have inspired us as we move forward. There's still plenty of time to make the most of your advertising and marketing this year. This month’s Continue Reading...
Great Post but No Shares. What to Do?
Greetings Rainmakers! Summer is right around the corner, and as we gear up for the middle of the year we're taking a look through some of the articles that have inspired us to be better. Coming out of spring halfway through the second quarter, it's a great time to evaluate how things are going so far. This edition of Rainmaker Dispatch can Continue Reading...
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