https://youtu.be/rfTQbGTmp7U Greetings Rainmakers! Rainmaker Platform version 3.2.1 released this week. Version 3.2.1 resolves many of the challenges our customers have shared with us. We’re committed to building new capabilities and addressing pain points for our customers, and that’s the purpose of this update. This platform update Continue Reading...
Rainmaker Platform Andromeda Version 3.2.1 Changelog
Improvements Genesis Theme: Framework upgraded to version 3.3.3 Landing Pages: reCAPTCHA and honey posts made available on opt-in forms Block Editor: WordPress logo replaced by Rainmaker logo while generating post preview Fixes Rainmaker LMS: Fixed issue of quiz results being partially omitted when questions are skipped RainMail: Multiple Continue Reading...
Business Podcasts: This Content Marketing Goes to 11
Podcasts are still incredibly popular — and they’re poised to become even more prominent. Networks are paying premium prices for audio-only content. Bill Simmons sold his site The Ringer to Spotify for $200 million, largely based on its podcast network. Joe Rogan’s podcasting deal was reportedly around $100 million. They’re only the tip of the Continue Reading...
The Way You Use Data is About to Change
Greetings Rainmakers! Rainmaker Digital’s been busy lately working on a new update to Rainmaker Platform (more on that in next week’s State of the Platform). Don’t worry, though — we still had time to do some reading and publish some of our favorite articles on RainmakerDispatch.com. This month’s Rainmaker Dispatch includes a story on the Continue Reading...
Find the Right Affiliate Marketing Program for You
Affiliate marketing is popular, and it’s been around for a long time — but it is challenging to do well. Just look at conversion rates to see why. The average for the industry ranges from just 0.5% to 1%. Still, people wouldn’t still be doing it if it didn’t work at least some of the time.The “how” matters. Adding some affiliate marketing to Continue Reading...
The Hard Truths of (Amazon) Affiliate Marketing
Want to make money while you sleep? Do affiliate marketing. Set it and forget it; put the link up and watch the money roll in. If Ryan Robinson can do it, so can you. And it doesn’t take a lot of work. The problem is, none of this is true. Yes, Ryan Robinson claims to have netted $35,000 in March, with $17,000 coming from affiliate Continue Reading...
The Key to Local Visibility: Google My Business
Google My Business is one of the most powerful tools for small businesses. Google’s tool lets you add detailed information to your Google listings that will be displayed in local search results. It’s a great way to quickly put important information like your contact information, location and more in front of potential customers. Fail to build Continue Reading...
State of the Platform: How to Build Your Own Members-Only Store — It’s Easy
eCommerce is no longer just eCommerce. The original term referred to buying products online, but the definition has extended. There’s dCommerce (buying digital products), mCommerce (eCommerce on mobile devices) and even sCommerce (purchases through social networks). Rainmaker Platform used to focus only on dCommerce. With Andromeda, you can Continue Reading...
Sharpen Your Hook: Craft a Killer CTA
Marketers are paid for words that work, not pretty or fun words. Words that get people to take action. No matter how pretty your website is or how well your copy reads, you need a good CTA to actually convert. A call to action is to the rest of your copy what a spark plug is to gasoline. It’s the hook for your fishing rod. It’s the catalyst for Continue Reading...
Local Topic Clusters — Why Do They Matter?
Greetings Rainmakers! Summer is here, and in Texas we’re opening up from lockdowns just in time for things to heat up. We’ve been working on our content and want to share some of the articles that have inspired us as we move forward. There's still plenty of time to make the most of your advertising and marketing this year. This month’s Continue Reading...