Twitter Fleets are the latest arrival in social media content innovation. Rolling out globally in November 2020, Fleets are Twitter’s response to the “expiring” content trend like Instagram Stories and Snaps. While it is hard to overlook Twitter’s desire to create must-view content that brings users back to the platform every 24 hours, Twitter Continue Reading...
Consumers Demand Digital
COVID-19 has changed everything, and the impact will be felt in every aspect of our lives. You can't stick their head in the sand or “fake news” your business back. The greatest impact isn’t in the bankruptcy of businesses of every size, in every sector and in every part of the world. COVID has taught consumers to demand digital. Research is Continue Reading...
Tell a Story that People Want to Hear
Tell us a story! Aristotle claimed there are just two– simple and complex. Christopher Book proposed that there are only seven in his 2004 book, The Seven Basic Plots. Other experts claim that there are up to nine story archetypes. The number doesn’t really matter. What matters is that there are a limited number of story types AND the audience Continue Reading...
Happy Holidays! Rainmaker Platform Version 3.1.1 is Here!
Happy Holidays Rainmakers! Phew ... what a year 2020 has been, right? We hope you’ve not only survived but thrived in these trying times. The only thing I really want to say about the current climate is that you are not alone … if there is anything we can do to help you make it through, please let me know. In this final note to you this year, Continue Reading...
The True Currency of Digital Marketing
Do you remember GeoCities? Second Life? MySpace? As a digital marketer, I’ve been trained to always be on the lookout for the next great platform and it is an essential part of your job too. We must take time to be aware of the channels that buyers are using. Never forget that success comes from providing the audience the content they want, on Continue Reading...
Revenue in the Time of COVID-19
Every Sunday morning, I call my 83-year old father in Iowa, ask him about his week and then it’s time ... the leashes rattle, someone says the word "walk," and our Sunday explodes. Our mutts, Molly and Charlie, make sure we don’t have a leisurely stroll. They’re better than mailmen. Rain, shine or COVID-19, we’re headed out. Our route takes us Continue Reading...
2019 Was a Very Good
(and Very Busy) Year!
Greetings! It’s been quite an amazing year for us here at Rainmaker Digital Services and I wanted to take a moment to thank each one of you for taking part in it with us. I hope by now it’s obvious that we wouldn’t be here without you and that our very reason for existing is to help you move forward with your own unfolding success. With Continue Reading...
Rainmaker Digital Services Acquired
by Nimble Worldwide
PRESS RELEASE Rainmaker Digital Services, LLC Contact: Ed Bardwell Phone: (214) 417-7222 FOR IMMEDIATE RELEASE May 13, 2019 RAINMAKER DIGITAL SERVICES ACQUIRED BY NIMBLE WORLDWIDE DALLAS, May 13, 2019 -- Nimble Worldwide has announced the acquistion of Rainmaker Digital Services, LLC (RMDS) from Copyblogger LLC for an undisclosed sum Continue Reading...
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