The Rainmaker Dispatch keeps you up to date with the changes in the content marketing world and teaches you what you absolutely need to know about marketing. Our content isn't just for full-time marketers. It's for business owners like you — digital marketing for everyone else.
Enjoy ... and if you've got questions about deploying digital marketing fundamentals to start and/or grow your business, you don't have to go it alone. We’re listening and always ready to help ... just drop us a line, anytime.
Recent Articles
Dispatch Discussions: How Fast Should Your Site Be?
This is our first Dispatch Discussion, where we discuss something that’s happening in content marketing with our host David Brandon, our president Ed Bardwell and a guest. This one included our DevOps manager Lucas Hillebrandt.Continue Reading…
Read MoreAuthenticity: The Most Misunderstood Marketing Term
“Authenticity” is the hottest buzzword in content marketing. But no one seems to know what it actually means. It’s not: A production value A type of content A pivot from brand-specific to personality-driven Here’s howContinue Reading…
Read MoreFind the Format that Fits
It’s over. We won. 20 years ago, “content is king” was a radical idea. Now it’s banal. Web pages, forums, blogs, podcasts, videos … marketers all agree that content is the engine that drives interest,Continue Reading…
Read More