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We regularly publish new articles about digital marketing for the Dispatch. We also collect our favorite pieces from around the web each week on RainmakerDispatch.com, and every month we put together a list of the best links so you can stay on top of the news.
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RainmakerDispatch.com
We stay tapped in to the digital marketing world, and we like to share the pieces that catch our eye and have something interesting or useful to say.
That's why we created RainmakerDispatch.com.
Check in each week to see a collection of the best marketing content from around the web. From AI to zero-click, we'll keep you up to date.
Monthly Dispatch
Ever feel overwhelmed trying to keep up with marketing news?
We're here to help.
Each month, we collect the best news, how-tos, information and marketing thinking from around the web. Don't fall behind. Stay up to date with the Monthly Dispatch.
Does Google Know Who You Are?
We’re big fans of Google My Business as a marketing tool for local businesses. There are a lot of reasons why. For starters, 76% of consumers review a company’s online presence before visiting their store. And 77% look for local business information through Google. Despite AI search making inroads on traditional search, it hasn’t madeContinue Reading…
Dispatch Articles
Digital marketing can feel complicated, especially if you're not an expert. You have to know how it works to have a successful business in today's world, but if it's not your full-time job, you might feel a little out of your depth.
We're here to help.
Our Dispatch articles break down important digital marketing concepts in clear, easy-to-understand terms. Let us be your guide to this vital knowledge.
Don’t Make Your Socials an Afterthought
Don’t make your social media an afterthought. For too many companies (especially small businesses), social media is at the bottom of the priority list. Sometimes it might not get done at all. Or it gets assigned to the boss’s neighbor’s kid as a favor because “they’re good with computers.” This isn’t a recipe for socialContinue Reading…